ART DIRECTION | DIGITAL DESIGN
new collection launch, B2B
TASK AT HAND:
- Evole a branch of the brand dedicated to Sport
- Give each new item a spotlight showcasing its function alone and with other products
- An invigorating new style that separates itself from the rest of the brand’s collections.
- An efficient shot list that can be used to tell stories in a variety of ways depending on the products + platform